Google does not allow paid reviews. For instance, you cannot directly pay a client to leave a review without being in violation of Google’s policies. Additionally, you cannot request reviews with incentives (i.e. the first 100 people to leave a review are eligible for a giveaway, etc.). You can, however, incentivize your staff to get reviews from clients, vendors, etc.
Can I Pay Google To Get Reviews? Read More »
The easy answer to getting reviews is to ask for them ; however, we get busy and forget to do that. A better approach is to build ‘asking’ into your sales process. If you are a traditional retailer, asking at the point of purchase is a good idea ; a home remodeler – ask at project completion, appliance store – ask after the delivery, etc. The best time to ask for a review is when you feel your customer will be the happiest (and most willing to take time to offer a positive review). Here are some other pointers to help get positive reviews for your organization:
How Do I Get Google Reviews? Read More »
Traditional SEO Isn’t Working the Way It Used To Our owner Dave Ebbesmeyer recently sat down with business coach Todd Roden on the Business Spotlight series, and one topic that kept coming up was SEO, and how dramatically it’s changed. The tactics that used to move the needle (keyword stuffing, link farming, content packing) don’t
We Were Featured on the Business Spotlight Series, and We Need to Talk About SEO Read More »
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