If you own a business, you’ve probably asked this question at some point: “Can I just handle the website myself, or do I really need to pay someone to manage it?” The short answer is that it depends on your goals, your time, and how important your website is to generating leads or sales.
Do I Need to Hire a Company (or Individual) to Manage My Website? Read More »
At AI Software, Inc., our server firewall was already blocking the known exploit traffic associated with these vulnerabilities. As soon as the official patches were published by the PHP team, our systems automatically applied the updates the same day. As a result, none of the websites we manage were affected by this threat.
Critical PHP Vulnerabilities | AI Software Has Our Clients Covered Read More »
Search is no longer just a list of blue links. AI Overviews appear on a large share of Google results, AI Mode offers conversational exploration, and tools like ChatGPT, Perplexity, and Gemini answer questions directly. Users increasingly get what they need without clicking through to a website.
This shift is already measurable. Studies show that when an AI summary is present, traditional organic click-through rates drop substantially—sometimes by roughly half for top-ranking pages. Pew Research found users clicked a traditional result only about 8% of the time when an AI summary appeared, versus 15% when one did not. Many sessions now end on the results page itself.
How is AI Changing Search and What Do I Need to Do? Read More »
Before you sign a contract or hand over a deposit, the right questions tell you whether a web developer understands the job, owns the outcome, or is about to leave you with a site you cannot update, move, or prove you own. Ask these before work starts.
What Questions Should I Ask My Web Developer? Read More »
Before Google, a lot of local business started with a thick yellow book. You looked up a category, scanned the listings, and called whoever stood out. In the Cincinnati market, the prize spot was the back cover. It sat face-up on kitchen counters and office desks, and it was not cheap. From experience selling in that era, the back cover ran about $110,000 a month in a midsize market of roughly two to three million people. That ad is free now. The Yellow Pages today is your Google Business Profile.
Google Business Profile is the Yellow Pages Read More »
Secure the domain and accounts. Document the work and the silence. Audit what is actually there. Then hire a firm that specializes in taking stalled projects across the finish line, with the keys in your name when they are done. The original developer may never reply. The site can still launch.
What Do I Do If My Web Developer Is Unresponsive? Read More »
Choosing between an existing app (a Shopify app, a SaaS plugin, an off-the-shelf platform) and building something from scratch is one of the most common—and most expensive—decisions a business makes. The right answer is rarely “always custom” or “always buy.” It depends on how unique your process is, how fast you need to ship, and how much control you must keep.
This article breaks down the real differences, the tradeoffs, and a practical way to decide.
Should I Buy Software or Have Something Custom Built? Read More »
A website management company does not exist to tinker for its own sake. It exists so the site remains a working part of the business instead of a launched artifact that slowly rots.
Build it once if you want. Run it on purpose if you need it to keep working.
What Does a Website Management Company Do? Read More »
Search is no longer just about matching keywords. People are asking full questions and expecting direct, useful answers—whether they type into Google or talk to ChatGPT, Gemini, Perplexity, or Google’s AI Overviews. The engines that surface those answers reward websites that consistently publish clear, helpful, well-structured content. Sites that stay silent are becoming harder to find.
Content Strategy Is the SSL Certificate of the AI Era Read More »
As more businesses treat their website as a core growth channel rather than a digital brochure, the question of how to keep it current becomes more important. For small and mid-sized companies, the difference between a site that stays relevant and one that slowly falls behind often comes down to the support model they choose.
T&M vs. Fixed Rate Billing | What is the best option? Read More »
Opt-Out Preference Signal Honored — we detected your browser's Global Privacy Control and opted you out of the sale/sharing of your information.
We use cookiesWe use cookies to improve your experience and for analytics. By continuing you agree; you can opt out anytime. Privacy policy.
Choose which cookies we may use. You can change this anytime.
